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خدمة Google الجديدة لتحسين الاتصال بين تجار التجزئة والمستخدمين

26 أغسطس, 2021

خدمة Google الجديدة لتحسين الاتصال بين تجار التجزئة والمستخدمين

أطلق Google Cloud Services Development Center نظامًا جديدًا يسمى Retail Search ، وهو حل صناعي موجه لتجار التجزئة ويسمح لهم بدمج بحث بجودة Google في ميزاتهم الرقمية.

تتيح خدمة البحث عن البيع بالتجزئة الجديدة ، والتي تستند إلى فهم Google العميق لنوايا وسياق أنشطة المستخدمين ، لتجار التجزئة تقديم منتجاتهم من خلال إمكانات البحث التي يمكن تخصيصها وفقًا لاحتياجات كل شركة على حدة ، وبالتالي تجربة تسوق عالية الجودة. يتم تقديمه لكل عملاء الشركات.

قال سيركانت بوليفارد ، الرئيس التنفيذي لمجموعة Google Cloud Product Group: "إن تقديم نتائج بحث عالية الجودة يمثل تحديًا في جميع أنحاء الصناعة". بينما تعمل منصات البحث التقليدية القائمة على الكلمات الرئيسية ، فإن فهم Google الدلالي للاستعلامات يسمح لتجار التجزئة بتحسين تجربة العملاء بشكل كبير من خلال البحث القائم على التعلم. "يساعد البحث عن البيع بالتجزئة المشترين في الحصول على ما يحتاجون إليه بشكل أسرع ، وفي النهاية يزيد من رضا العملاء".

المصدر: itp

أضف تعليق

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